If you’re going to provide site selection guidelines, have those guidelines drawn up so that when the franchisee meets with their real estate broker to find sites, they know what they’re looking for.
Consider leveraging third-party vendors. Many national broker networks specialize in franchise real estate selection and will give you a very professional face without costing you money. We encourage you to find people to help you throughout the process. You might be an expert in your city or state, but you’ll need professional help with franchisees in other states where you are not familiar with their real estate market. If you need referrals or recommendations, reach out to your Client Relations team.